World Breast Cancer Research Day is observed worldwide every August 18. Established in 2021 by the Dr. Susan Love Foundation for Breast Cancer Research, the day aims to highlight the importance of ongoing research to end breast cancer and celebrate the successes achieved in this field. The date was chosen to reflect the statistic that 1 in 8 women will receive a breast cancer diagnosis in their lifetime. On this day, individuals are encouraged to donate to breast cancer research organizations, share information on social media using the hashtag #WorldBreastCancerResearchDay, schedule breast exams, and commit to regular self-examinations. The observance emphasizes the need for continuous research beyond the typical awareness campaigns held in October.