World Cancer Research Day is observed worldwide every September 24, aiming to promote cancer research to improve the quality of life and survival rates for those diagnosed with cancer while reducing the incidence of the disease. The day highlights the urgent need for increased research into cancer's causes, prevention, and early detection, as cancer is projected to become the leading cause of death globally. Various cancer research organizations coordinate the event, including the American Association for Cancer Research, Cancer Research UK, and the World Health Organization’s International Agency for Research on Cancer. Activities associated with World Cancer Research Day include conferences, seminars, and fundraisers, encouraging public involvement through events and social media engagement using the hashtag #WorldCancerResearchDay. Each year, the campaign focuses on a specific theme; for instance, in 2024, the emphasis was on innovation in cancer research to drive progress toward health equity.