Day of Tradition (Día de la Tradición) is observed in Argentina every November 10 to commemorate the birthday of José Hernández, an influential poet known for his epic poem Martín Fierro. This celebration honors gaucho culture and the significant cultural impact of Hernández, who was born on November 10, 1834. While it is not a public holiday, the event is widely celebrated across the country, with the main festivities taking place in San Antonio de Areco, recognized as the center of gaucho culture. The celebration lasts for a week, culminating on November 10, and features a variety of festive activities such as gaucho parades, open-air concerts, barbecues, folk music and dancing, horsemanship shows, and rodeos. The highlight of the event is the grand gaucho parade, typically held on the Sunday closest to November 10.