Pizza Day is observed in Sweden every January 1, coinciding with New Year’s Day, which is the most popular day for ordering takeout pizza in the country. The celebration reflects the popularity of pizza as a comfort food and a common choice for those recovering from New Year's festivities. Pizza has been served in Swedish restaurants since at least 1947, with the first dedicated pizzerias opening in the late 1960s, primarily established by Italian immigrants. Unique Swedish pizza varieties have emerged, including kebab pizza, which features kebab meat and sauces, and béarnaise sauce pizza, a blend of French and Italian influences. Other notable creations include vulkan pizza, with a stuffed crust and multiple toppings, and skrovmål pizza, a calzone-like dish filled with a hamburger and fries. This day highlights the cultural adaptation and innovation surrounding pizza in Sweden.