Armed Forces Day in Guatemala is observed every June 30, commemorating the 1871 Liberal Revolution, which marked the end of autocratic rule and the beginning of a new era in the country's history. This day honors the military's role in national defense and encourages reflection on historical milestones. Typical customs include public events and parades organized by the Ejército de Guatemala, showcasing military capabilities and fostering connections with citizens. Local businesses near military bases may offer special discounts for active service members and veterans. The day emphasizes national pride and appreciation for military service, with various civic ceremonies taking place throughout the country. Additionally, organizations like the Asociación de Veteranos Militares de Guatemala support veterans and promote their contributions to the nation.