National 7-Eleven Day is celebrated every July 11 in the United States, honoring the founding of the popular convenience store chain. This day is particularly known for offering customers a free small Slurpee, a signature frozen beverage of the brand. In addition to the flagship Slurpee promotion, 7-Eleven often features various deals on snacks, drinks, and food items through its 7Rewards loyalty program and the 7NOW delivery app. Partner brands like Coca-Cola, Fanta, and Dr Pepper frequently sponsor special Slurpee flavors for the occasion. Social media engagement is encouraged, with individuals sharing their Slurpee experiences and favorite flavors using hashtags related to the event. The history of 7-Eleven includes its transformation from 'Tote'm Stores' to '7-Eleven' to reflect extended operating hours, a concept that was innovative at the time.