Viral Video Day is observed worldwide every April 29 to celebrate videos that have been watched and shared by millions, if not billions, of people. This unofficial holiday was created in 2013 by Jace Shoemaker-Galloway, known as the "Queen of Holidays." The day acknowledges the phenomenon of viral content, which spreads rapidly across social media, similar to how viruses replicate. Celebrations typically involve rewatching favorite viral videos, sharing them on social media with the hashtag #ViralVideoDay, and uploading new videos on platforms like YouTube or TikTok in hopes of achieving viral status. The concept of viral videos predates the internet, with early examples like the 1936 propaganda film "Reefer Madness," but the modern era began with the launch of YouTube in 2005. Viral videos often evoke strong emotional responses, making them more likely to be shared.