Mead Day is celebrated on the first Saturday of August in the United States, honoring the ancient honey-based beverage known as mead. Participants engage in various activities, such as exploring the drink's rich history, sampling diverse varieties, and learning how to craft or enjoy mead. The day often features promotions from craft meaderies and beverage retailers, including discounts on mead bottles and special tasting events at local breweries. Homebrewing supply stores typically offer sales on ingredients and equipment for aspiring mead makers. Social media plays a significant role in the celebration, with individuals sharing their mead experiences and recipes online. Notable meaderies like B. Nektar, Schramm's Mead, and Superstition Meadery are recognized for their contributions to the mead industry.