What is National Wear Red Day?

National Wear Red Day, observed annually on the first Friday of February in the United States, is a nationwide event dedicated to raising awareness about heart disease, particularly its impact on women. This day is part of the American Heart Association’s Go Red for Women® campaign, encouraging individuals to wear red as a visible symbol of their support for heart health awareness.

Heart disease is the leading cause of death among women in the U.S., and National Wear Red Day serves as a reminder of the importance of early detection, education, and lifestyle changes to combat this preventable condition.

History and Origin

National Wear Red Day began in 2003, spearheaded by the American Heart Association (AHA) and the National Heart, Lung, and Blood Institute (NHLBI). It built on the success of the NHLBI’s Heart Truth® campaign, which launched in 2002 and introduced the red dress as a national symbol of women’s heart health awareness.

The red dress was chosen to represent femininity, strength, and the urgency of addressing the overlooked risks of heart disease in women. National Wear Red Day quickly became a cornerstone of the broader American Heart Month initiative, highlighting the need for research, education, and public engagement.

Who Celebrates National Wear Red Day?

• Individuals: People of all ages wear red to show solidarity and spark conversations about heart health.
• Organizations and Businesses: Many workplaces encourage employees to participate, host events, or fundraise for heart health initiatives.
• Healthcare Providers: Doctors, nurses, and hospitals use the day to educate patients about the risks and prevention of cardiovascular disease.
• Community Groups: Local organizations hold workshops, fitness events, and awareness campaigns to promote heart-healthy living.
• Nonprofits and Charities: Focus on raising funds for research and providing resources to support those affected by heart disease.

Themes and Slogans

The overarching theme of National Wear Red Day is heart health awareness, with a focus on empowering women to take control of their cardiovascular health.

One of the most recognized slogans associated with the day is “Go Red for Women,” encapsulating the mission to inspire action and advocacy. Another commonly cited phrase is “Heart disease doesn’t discriminate,” emphasizing that anyone, regardless of age or background, can be affected.

This day also promotes themes of education, prevention, and community support, highlighting the importance of shared responsibility in combating heart disease.

Colors, Symbols, and Patterns

Colors:

• Red: Represents heart health, vitality, and urgency, serving as the primary color of the day.
• White: Symbolizes hope and the clean slate offered by a healthier lifestyle.
• Gold: Reflects triumph and the strength of survivors and advocates.

Symbols:

• Red Dress: The iconic symbol of women’s heart health awareness, representing strength and femininity.
• Heart Icon: A universal symbol for cardiovascular health and love.
• Pulse Lines: Reflect life and the importance of maintaining a healthy heart.

Patterns:

• Heart Motifs: Often featured in decorations and campaign materials to reinforce the focus on cardiovascular health.
• Waves or Pulse Patterns: Represent the rhythm of a heartbeat and the vitality of life.
• Bold Lines: Emphasize strength and action, reflecting the campaign’s proactive spirit.

How to Celebrate National Wear Red Day

• Wear Red: Don red clothing or accessories to show support and raise awareness.
• Organize an Event: Host a fundraiser, fitness class, or educational workshop focused on heart health.
• Share on Social Media: Post photos, facts, and personal stories using hashtags like #WearRedDay and #GoRedForWomen.
• Learn About Heart Disease: Take time to educate yourself and others about the risks, symptoms, and prevention strategies for cardiovascular disease.
• Support the Cause: Donate to heart health organizations, such as the American Heart Association, to fund research and education initiatives.
• Commit to Heart-Healthy Habits: Use the day as a starting point to adopt a balanced diet, regular exercise, and stress management techniques.

Most Used Hashtags

• #WearRedDay
• #GoRedForWomen
• #HeartHealth
• #AmericanHeartMonth
• #HeartDiseaseAwareness

Why is National Wear Red Day Important?

National Wear Red Day is vital in raising awareness about the prevalence of heart disease among women, a condition that claims more lives each year than all cancers combined. Despite these statistics, many women remain unaware of their risks.

This day serves as a powerful reminder of the importance of education, early detection, and proactive prevention. By bringing individuals and organizations together, National Wear Red Day fosters a sense of community and empowerment, encouraging everyone to take action toward a healthier future.

Through its focus on advocacy and fundraising, the day contributes to lifesaving research and initiatives, making a tangible impact on women’s heart health.