National Barista Day is celebrated on March 1st to honor the hard work and skill of baristas who prepare coffee drinks for patrons. The day encourages coffee lovers to show appreciation for their local baristas, often by purchasing drinks, giving generous tips, or allowing baristas to surprise them with a specialty coffee. Many people also celebrate by sharing their experiences on social media using the hashtag #NationalBaristaDay. The event was founded by Almond Breeze, a manufacturer of alternative milk, to recognize the contributions of baristas in the coffee industry. Celebrations may include visiting local coffee shops, enjoying unique coffee creations, and expressing gratitude for the baristas' efforts.