Martenitsa is observed in Bulgaria every March 1, marking the first day of spring. The festival celebrates the arrival of spring and is associated with Baba Marta, a figure from pagan belief representing the unpredictable weather of March. People wear symbolic martenitsas, which are red and white wool dolls; women wear Pendas, predominantly red, while men wear Pizhos, predominantly white. These dolls symbolize new life, fertility, and the essence of spring, with the colors representing purity and life. Traditionally, martenitsas are given as gifts to loved ones rather than purchased for oneself, and they are worn until one sees a blossoming tree or a stork, which signifies Baba Marta's good mood.