What is International Red Sneakers Day?

International Red Sneakers Day is observed every year on May 20 to raise awareness about the dangers of food allergies and anaphylaxis. Established by the Debbs family in memory of their son, Oakley Debbs, who tragically passed away from a severe allergic reaction, this day encourages communities worldwide to come together, wear red sneakers, and promote education on food allergy safety.

Food allergies affect millions of people worldwide, and severe reactions can be life-threatening. By increasing awareness and promoting proactive safety measures, International Red Sneakers Day aims to prevent tragedies and support those living with food allergies.

History and Origin

Oakley Debbs was an active 11-year-old boy who had a known nut allergy. In 2016, during a family vacation, he accidentally consumed a dessert containing nuts, which led to a fatal anaphylactic reaction. In response to this tragedy, his parents founded Red Sneakers for Oakley (RSFO), using Oakley’s favorite red sneakers as a symbol to promote food allergy awareness.

International Red Sneakers Day was established to amplify this mission globally. Since then, it has grown into a widespread movement, with schools, organizations, and individuals participating in efforts to educate communities about food allergies and anaphylaxis prevention.

Who Participates in International Red Sneakers Day?

• Schools and educational institutions: Organize events and activities to educate students about food allergies and safety measures.
• Community organizations: Host awareness campaigns, workshops, and support groups for individuals affected by food allergies.
• Businesses and corporations: Encourage employees to wear red and share information about food allergy precautions in the workplace.
• Individuals and families: Participate by wearing red sneakers or clothing and sharing educational content on social media platforms.
• Healthcare professionals: Provide guidance on food allergy management, emergency response, and anaphylaxis treatment.

Slogans and Themes

International Red Sneakers Day focuses on unity, education, and advocacy for food allergy awareness. The movement emphasizes the importance of spreading knowledge and ensuring safe environments for individuals with allergies.

Slogans such as “Lace Up for Food Allergies,” “Step Up for Safety,” and “Wear Red, Spread Awareness” highlight the importance of education and community support in preventing allergic reactions.

Colors

• Red: Represents the red sneakers that symbolize Oakley’s legacy and the collective effort to raise food allergy awareness.
• White: Signifies clarity, safety, and education in preventing allergic reactions.
• Blue: Reflects community support and advocacy for individuals living with food allergies.

Symbols

• Red sneakers: Serve as the primary symbol, representing the movement’s origin and mission.
• Heart: Denotes care, support, and the community’s commitment to protecting those with food allergies.
• Medical alert icon: Highlights the importance of recognizing and responding to allergic reactions.

Patterns

• Sneaker motifs: Incorporated into promotional materials to reinforce the day’s symbol.
• Red ribbons: Used to signify support and raise awareness about food allergies.
• Bold typography: Often used in awareness campaigns to ensure clear and impactful messaging.

Most Used Hashtags

• #InternationalRedSneakersDay
• #RedSneakersForOakley
• #FoodAllergyAwareness
• #StepUpForSafety
• #WearRedSpreadAwareness

How to Celebrate International Red Sneakers Day

• Wear red sneakers or clothing: Show support by dressing in red and encouraging others to do the same.
• Share on social media: Post photos and information using the event’s hashtags to spread awareness.
• Host educational events: Organize workshops or discussions in schools, workplaces, or communities to educate others about food allergies and emergency response strategies.
• Support RSFO initiatives: Participate in or donate to programs and events organized by Red Sneakers for Oakley to further their mission.
• Learn about food allergies: Take the time to understand the symptoms of allergic reactions and how to use an epinephrine auto-injector.

Why is International Red Sneakers Day Important?

Food allergies affect millions of people, with the potential for severe and life-threatening reactions. International Red Sneakers Day plays a crucial role in educating the public about recognizing and responding to allergic reactions, promoting preventive measures, and fostering a supportive environment for those affected.

By increasing awareness, this observance helps reduce stigma, encourages better safety protocols, and ensures that individuals with food allergies receive the support they need. The day also honors Oakley Debbs’ memory by inspiring action and creating lasting change in food allergy education and prevention.