National Publicist Day is observed worldwide every October 30 to recognize the work of publicists and their contributions to public relations. Established in 2015 by Jordanna Stephen, the owner of the New York-based PR firm Just Good PR, the date was chosen to commemorate the first press release printed by The New York Times on October 30, 1906, following the Atlantic City train wreck. Publicists are specialists who manage publicity for public figures and creative works, handling tasks such as writing press releases, arranging interviews, and controlling negative stories. On this day, publicists celebrate by connecting with peers, promoting their work on social media using the hashtag #NationalPublicistDay, and hosting events for PR professionals. It is also an opportunity for individuals interested in a career in public relations to learn more about the profession.