National Jerky Day is celebrated every June 12th and was founded by Jack Link's Beef Jerky and the Wisconsin Beef Council. This day honors the history, popularity, and nutritional benefits of snacks made from dried meats. Typical customs include enjoying various flavors of jerky, such as alligator, caffeinated, and Hawaiian jerky, and trying new varieties made from different meats like turkey, chicken, and venison. People often celebrate by consuming locally made jerky or well-known brands, and some even take the opportunity to make their own jerky using dehydrators or smokers. Additionally, there are initiatives that provide jerky to needy children, emphasizing the day's community spirit. Overall, National Jerky Day encourages culinary exploration and the enjoyment of this portable, protein-rich snack.