International Carménère Day is observed worldwide every November 24 to commemorate the rediscovery of the Carménère grape and celebrate its significance as the signature red wine grape of Chile. The day was established by Wines of Chile, a non-profit organization of Chilean wine producers, marking the 20th anniversary of Carménère's rediscovery by French ampelographist Jean Boursiquot in 1994. Carménère, originally from the Médoc region of Bordeaux, is now primarily cultivated in Chile, where it was mistakenly believed to be a clone of Merlot for many years. The grape is known for its medium to full body, low acidity, and flavors that include fruity, earthy, smoky, and spicy notes. Common customs for celebrating the day include attending wine tastings, visiting wine bars, purchasing a bottle of Carménère to share, and sharing interesting facts about the grape on social media using the hashtags #InternationalCarmenereDay and #CarmenereDay. The timing of the celebration coincides with Thanksgiving in the United States, making Carménère a fitting choice for pairing with roast turkey.